Friday, October 12, 2018

iMovie App Video Editing How to Zoom in and multiple camera effect with zoom

A great technique to correct framing issues on interviews, and another low to no budget way to make your studio video appear to have multiple cameras!.

Tuesday, October 2, 2018

Ken Burns Effect iMovie App Editing on iPhone Tutorial

Hoe to edit with the Ken Burns effect on the iMovie app, and how to make your photos and videos much more elegant and professional. 

Tuesday, April 3, 2018

High-Quality Videos On A Low Budget

Creating high-quality videos is much cheaper than you would think. It's also critical for anyone in the field of public relations, marketing, social media, or any form of digital communications. We all know video is king on social media and most other mediums, but finding the right equipment on a budget can be difficult. In addition to the video of our little low-budget studio below, you can create these videos in the field and on the road. This makes for very engaging content that your audience will appreciate. Below is a list of all the equipment from Amazon, and here is a link to another blog for tips on how to use iMovie to create these high-quality videos. For my latest podcast episodes click here.

Studio Equipment Links from Amazon:

Tuesday, February 20, 2018

Fergie National Anthem Apology A Brilliant PR Move

Fergie’s national anthem apologize was brilliant from a public relations standpoint. Fergie shifted the negative narrative after her rendition of the national anthem went viral on social media. 

"I've always been honored and proud to perform the national anthem and last night I wanted to try something special for the NBA. I'm a risk taker artistically, but clearly this rendition didn't strike the intended tone. I love this country and honestly tried my best," Fergie first told TMZ. 

PODCAST - Hit play and listen 🎤

The former Black Eyed Peas singer who is from Southern California did several things correct in her apology.  

  • She apologized
  • Offered an explanation
  • Gave no excuses
  • Was humble and vulberable 

Great job by Fergie on the apology, and on second listen, I didn’t think her rendition was that bad… 

Tuesday, January 30, 2018

Podcast & Video: Giroptic 360 Smartphone Video Camera Review & Virtual Reality

Review and interview about the Giroptic 360 smartphone video camera. I talk with Arcadia Unified Chief Technology Officer Scott Bramley about the camera, and our first impressions after testing it out. What we like, and where it could improve. Overall, a definite 👍🏻. The video we shot is also below.

Sunday, January 7, 2018

Podcast: How to Communicate Missing Students in Your School District

Five Crisis Communications steps to take when your school district has a missing student. 
1. Contact the family 
2. Work directly with law enforcement 
3. Stick to the facts 
4. Constant communication with school site 
5. Be sure to follow up
Full details via podcast. Play below. 

Saturday, December 23, 2017

Podcast: Why Facebook is the Safest and Best Social Media for Schools, Plus Page Tips

Gave my first podcast a go🎙. Talking safety features of Facebook for schools and organizations. Our philosophy of deleting comments and some other tips and techniques for Facebook page users.